Assess performance of all channels including social media.Work collaboratively with content marketing strategy for asset distribution.Identify trends and insights, and optimize spend and performance based on the insights.Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).Plan and execute all digital marketing, including SEO/SEM, retargeting, etc with developing and achieving clear goals for new patient acquisition, organic referrals, retention, and engagement.Work collaboratively with marketing team and outside agency in forming the digital strategy.This role will work collaboratively with brand management, professional marketing (MD Marketing), and leadership in developing the digital strategy and ongoing plan.Įssential Responsibilities/Job Functions:*NOTE: The list of tasks is illustrative only and is not a comprehensive list of all functions and tasks performed by this position. Job Description:The Senior Digital Marketing Manager will develop, lead, and execute the digital marketing strategy for Topline MD. Required Time Commitment (Full Time/Part Time):Full Time, eligible for paid time off (PTO), 401K benefits, and medical benefits. Position/Title: SeniorDigital Marketing Manager We have a unique understanding of the complexities of operating a large physician group and have the expertise required to work with any medical group all the way from the early formation stages to on-going management. Femwell Group Health is Florida’s leading management services organization (MSO) providing cost-effective business solutions so physicians can efficiently and profitably run their practices.įrom managed care support to accounting and marketing, the members of our team work with physicians every step of the way to maximize productivity and efficiency for a better bottom line.
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